Why we Started
CreatePositive was founded by Dr Elke Paul, who has spent decades designing wellbeing content, and transformation programmes across the world. From the very beginning, her vision was clear: to create spaces where people can gather, that are trusting, evidence-based, and deeply human – where real change and wellbeing growth can take root without rushing.
In 2025, Georgie McIntyre joined as Co-Owner, bringing her own lived experience as a leader, safeguarding professional, and coach. She knows first-hand the weight of responsibility and the difference it makes when you finally feel seen and supported. Together, Elke and Georgie combine creativity and strategy, evidence and empathy, heart and structure- and a good dose of humour.
They believe that lasting change happens when people feel nourished as well as challenged, when growth is rooted in both courage and compassion.
A message from Elke
Two quotes have been my compass since the very start of my career:
“Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it is the only thing that ever has.” – Margaret Mead
“If your compassion does not include yourself, it is incomplete.” – Buddha
They capture exactly why I started CreatePositive.
I believe deeply in the power of circles and communities to create real change. But I also know that the very people, who are passionate to make a difference often push far beyond their limits, and they are often doing it alone. They don’t take time to pause, to find new energy, allies, and resources to keep going in a sustainable fashion.
CreatePositive exists to change that. We help women to grow into the positive, influential leaders they aspire to be – in their professions, their communities, and their own lives – while nourishing their wellbeing and growth along the way. So they can lead with energy, clarity, and joy… and thrive as they make their mark on the world.
Warmest, Elke
A message from Georgie
Two quotes that continue to guide me are:
“Do what you can, with what you have, where you are.” – Theodore Roosevelt
“Courage doesn’t always roar. Sometimes courage is the quiet voice at the end of the day saying, ‘I will try again tomorrow.’” – Mary Anne Radmacher
They remind me that leadership is not about having all the answers, it’s about showing up, staying true, and finding the courage to keep going.
I’ve led schools and organisations through times of challenge and change. I know what it feels like to juggle responsibility, vision, and people’s needs all at once. And I also know the relief of finding a space where you can pause, be understood, and find a clearer way forward.
That’s why I joined CreatePositive – to stand alongside people and organisations who want to grow with clarity, compassion, and purpose.
With love, Georgie
What that means for you
We’re not here to impress you with our CVs. Be invited to check our LinkedIn profile for that. We’re here to help you feel lighter, clearer, and more supported. Our backgrounds mean we understand the complexity of your role, and we’ve built services designed for exactly that.
Whether you join us for a retreat, a journey, coaching, growth circles, or one of our online programmes, you’ll find the same thing at the heart of it all: a calm, safe, and hopeful space to breathe, reflect, gain courage and move forward.
CreatePositive helps people – and especially women – to gather, to lead with purpose and impact, while staying healthy, happy, and energised. Because thriving women create thriving worlds. And because your work matters… and so do you.
Together — experience meets caring partnership
- Elke brings the creative and content depth.
- Georgie brings the strategic and relational clarity.
- Together, we hold both the heart, the structure and the love of this work.
We both watched each other experiencing hardship, failure and injustices , we both felt stretched too thin. We supported each other, grew from it and became even more passionate to practice what we believe in.
These shared experiences and our unshakable sense of humour formed our deep bond. We are still our own best clients- holding each other accountable to work on our own balance and wellbeing.
We’re not just teaching from theory, we are walking it and we’ve built CreatePositive so that you can walk with us.
Meet Elke
Meet Georgie
